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View compareAbout the Brand
Founded in 2006 in California, Vu Group is a pioneer luxury television brand. With a 40,000 sq. ft., 11 offices, and ISO-certified support, Vu is known for its innovative A+ grade displays, unique Armani Gold series, and specialized Cinema and Cricket modes. Having sold 4 million TVs globally, Vu boasts a high repeat purchase rate and a 4.4-star customer rating.
QUALITY
- The highest picture & sound quality is brought by Vu’s A+ grade panels which have been tested to work for 10,000 hours.

PRODUCT
- Vu TVs are designed & developed by the Vu NPD (New Product Development) lab that is based on MIT Media Lab, USA’s innovation approach.

BRAND
- The Vu (pronounced ‘view’) brand stands for luxury and reflects the buyer’s taste for the global best in their home

SERVICE
- Vu has its own ISO- 9001 certified in-house customer support for pre and post purchase assistance on WhatsApp, phone & email.

About The Founder
Devita Saraf, Chairperson & CEO, The Vu Group

Devita Saraf is the Founder, Chairperson and CEO of The Vu Group and the pioneer of bringing luxury to the technology industry. She started her entrepreneurial journey at the age of 24 by developing the Vu New Product Development Lab in California & Mumbai, and then converting it into the consumer electronics conglomerate The Vu Group. Her vision & leadership has led Vu to become the highest-selling Indian owned TV brand in the world with a revenue of ₹1,000 Cr ($120 Million) and has sold over 4 million televisions till date. Devita has been listed among Fortune’s Top 50 Most Powerful Women in India and was the richest self-made woman in India under 40 according to the Hurun Report in 2021. She has been called “India’s Model CEO” by Forbes Asia and was the first businesswoman in the world to grace the cover of Elle magazine in 2023. Devita’s speech to the Prime Minister of India Shri Narendra Modi at the Young CEO Champions of Change initiative had an impact on the government’s Make in India manufacturing policy. She also wrote an Op-Ed column for the Wall Street Journal on leadership, entrepreneurship, innovation, technology and women empowerment. Devita Saraf has spoken at over 100 events in India, USA, UAE, Turkey, South Korea & Singapore sharing her journey of entrepreneurship and her vision for business, technology & women in entrepreneurship.
Devita lives in Mumbai and is an alumna of the University of Southern California and Harvard Business School.